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CEA CAPA Partner Institution: University of Sydney
Location: Sydney, Australia
Primary Subject Area: Business
Instruction in: English
Course Code: DECO2019
Transcript Source: Partner Institution
Course Details: Level 200
Recommended Semester Credits: 4
Prerequisites: Design Process or Design Thinking
DESCRIPTION
This unit of study teaches qualitative research methodologies in a human-centred design context. This unit will prepare students for the common industry context of needing to capture latent user needs and diverse stakeholder perspectives to arrive at effective products and services. Students will be required to use qualitative data to synthesise actionable design insights. In this unit of study students will learn how to generate data though observational and interactive methods. This unit explores how qualitative research methods originating in the humanities can be effectively applied to a human-centred design context whilst retaining their rigour and criticality. At the conclusion of this unit students will be able to apply these advanced qualitative methods in their design practice.
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