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Tourist Experiences Design
Tourism & Hospitality Management Program
Barcelona, Spain
Dates: 1/8/25 - 5/11/25
Tourist Experiences Design
OVERVIEW
CEA CAPA Partner Institution: CETT - University of Barcelona
Location: , Spain
Primary Subject Area: Tourism & Hospitality Management
Instruction in: English
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 4
Contact Hours: 60
DESCRIPTION
Tourism in the 21st century is undergoing permanent transformation to respond to the many challenges posed to society. The current tourism demand, that is, the stages or cycles of a trip, are lived in a dynamic, heterogeneous, informed and participatory way. Despite the importance of factors such as location and price when choosing a travel destination, experience today is one of the key factors in deciding where to travel. Today's consumers are increasingly looking for authentic, unique and memorable experiences that will allow them to enjoy to the full, both individually and collectively.