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Corporate Accelaration & Innovation
Tourism & Hospitality Management Program
Barcelona, Spain
Dates: 1/8/25 - 5/11/25
Corporate Accelaration & Innovation
OVERVIEW
CEA CAPA Partner Institution: CETT - University of Barcelona
Location: , Spain
Primary Subject Area: Tourism & Hospitality Management
Instruction in: English
Transcript Source: Partner Institution
Course Details: Level 200
Recommended Semester Credits: 3
Contact Hours: 45
DESCRIPTION
This subject will help students understand the real context of corporate acceleration in innovation and entrepreneurship as well as its main players.
The current market has rapidly increased its dynamism, embraced change, growth and the need to adapt to changing demands, this is why the most powerful and prepared companies have started to incorporate innovation and internal entrepreneurship within their structure, moved by the awareness of their potential and of the need to innovate to survive in this new global market.
The subject will help students unleash their innovative spirit and apply it with a clear scope. We will start by acquiring the basic skills in creative disruption techniques and we will put into practice agile creation methods. The subject has a participative and practical focus and will enable students with the knowledge to set up a modern business.
Students will be able to fully develop their creativity and have resources to be part of any innovation-oriented organization and decisively contribute to its progress and growth.
The current market has rapidly increased its dynamism, embraced change, growth and the need to adapt to changing demands, this is why the most powerful and prepared companies have started to incorporate innovation and internal entrepreneurship within their structure, moved by the awareness of their potential and of the need to innovate to survive in this new global market.
The subject will help students unleash their innovative spirit and apply it with a clear scope. We will start by acquiring the basic skills in creative disruption techniques and we will put into practice agile creation methods. The subject has a participative and practical focus and will enable students with the knowledge to set up a modern business.
Students will be able to fully develop their creativity and have resources to be part of any innovation-oriented organization and decisively contribute to its progress and growth.