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BUS 314 The Global Fashion Industry in the Mediterranean
BUS 314 The Global Fashion Industry in the Mediterranean Course Overview
OVERVIEW
CEA CAPA Partner Institution: IAU
Location: Aix-en-Provence, France
Primary Subject Area: Business
Instruction in: English
Course Code: BUS 314
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 45
Prerequisites: ENG 101 or equivalent, and at least one 200 level courses in business, management, international business or related fields; or instructor permission.
DESCRIPTION
Students learn about the history and structure of the global fashion industry, understanding the key roles played by different countries: from « designing countries » to « manufacturing countries ». The Mediterranean is a center of both design and production and the course will explore the vibrant Mediterranean fashion scene, with local brands being used as case studies. Students learn how the different parts of the fashion industry work, from fast fashion to local brands, examining the entire supply chain, and exploring the challenges associated with different brand types. Students will become active participants by playing the roles fashion needs for future success.
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