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WS/ECO 303 Regional Wine Trade and Economics
Liberal Arts & Business Program
Aix-en-Provence, France
Dates: 1/23/20 - 5/10/20
WS/ECO 303 Regional Wine Trade and Economics
OVERVIEW
CEA CAPA Partner Institution: IAU
Location: Aix-en-Provence, France
Primary Subject Area: Culinary Arts
Other Subject Area: Cultural Studies, Geography
Instruction in: English
Course Code: WS/ECO 303
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 45
Additional Fee: $150.00
Additional Fee Description:This course may require payment of an additional fee to cover active learning components that are above and beyond typical course costs, such as site visits, entrance fees and other expenses.
DESCRIPTION
This course examines the economic impact of the wine trade. In Europe it is one of the main industries and in the US it accounts for over $160 billion in economic impact and over 1 million jobs. Due to a more global community, the wine industry must continually adjust to changing markets. Coursework includes studies in major wine regions that drive market changes, upcoming markets in terms of production and consumption, styles, quality, analysis of regional market activities and promotion, and current events. In guided tastings, students will analyze wine for quality levels, target market placement and pricing. Course includes Field Studies to wineries and vineyards.
Extra fee required.
Extra fee required.