Market Research for Tourism

Communication, Media Studies & Tourism Management Program
Seville, Spain

Dates: early Sep 2025 - mid Dec 2025

Communication, Media Studies & Tourism Management

Market Research for Tourism

Market Research for Tourism Course Overview

OVERVIEW

CEA CAPA Partner Institution: EUSA University Center
Location: Seville, Spain
Primary Subject Area: Marketing
Instruction in: English
Course Code: 5320030EN
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 60

DESCRIPTION

Introduces students to the basic processes for searching, recording, processing and analysing business information and support for marketing decision-making, from the viewpoint of both resort management and tourism or auxiliary firms.

The purpose of this course is to introduce Introduces students to the basic processes for searching, recording, processing and analyzing business information and support for marketing decision-making, from the viewpoint of both resort management and tourism or auxiliary firms. It should be advisable that students should have some basic notions about marketing tools and their application to the tourism industry.

It should be advisable that students should have some basic notions about marketing tools and their application to the tourism industry.


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