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Communication Departments
Communication, Media Studies & Tourism Management Program
Seville, Spain
Dates: 9/5/18 - 12/19/18
Communication Departments
OVERVIEW
CEA CAPA Partner Institution: EUSA University Center
Location: Seville, Spain
Primary Subject Area: Journalism
Instruction in: English
Course Code: 5380021EN
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 60
DESCRIPTION
Study of the key aspects of corporate communication and image in the business and institutional spheres: organic and functional structure of departments, communication plan, strategic image definition, corporate identity, vision, mission, audience map, etc.