Art Management

Business Studies Program
Alicante, Spain

Dates: late Jan 2026 - late May 2026

Business Studies

Art Management

Art Management Course Overview

OVERVIEW

CEA CAPA Partner Institution: University of Alicante
Location: Alicante, Spain
Primary Subject Area: Art Management
Instruction in: English
Transcript Source: Partner Institution
Course Details: Level 400
Recommended Semester Credits: 3
Contact Hours: 60

DESCRIPTION

Topics covered:
Tools for Graphic Design.
Advertising Posters.
Print and Digital Production.
Advertising Photography.
Creative Strategy and Conceptualization.
Advertising Writing.
New Advertising Formats

In the professional context the Art Director assumes his/her role into different companies at different levels with a common denominator: establishing the aesthetic and conceptual parameters in order to transmit a message to a specific target.

Course will consist of 60hrs of in class work and 90 hrs of independent work outside the classroom.


Get a Flight Credit worth up to $500 when you apply with code* by January 1, 2025