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English for Advertising and Public Relations
Business Studies Program
Alicante, Spain
Dates: 1/25/24 - 5/25/24
English for Advertising and Public Relations
OVERVIEW
CEA CAPA Partner Institution: University of Alicante
Location: Alicante, Spain
Primary Subject Area: English Language & Literature
Instruction in: English
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 60
DESCRIPTION
Study and practice of specific terms and vocabulary in Advertising and Public Relations.
Oral communication strategies: telephone calls, meetings, interviews, etc.
Written communication strategies: letters, briefs, advertising campaigns, etc.
Course will consist of 60hrs of in class work and 90 hrs of independent work outside the classroom.
Oral communication strategies: telephone calls, meetings, interviews, etc.
Written communication strategies: letters, briefs, advertising campaigns, etc.
Course will consist of 60hrs of in class work and 90 hrs of independent work outside the classroom.