Business Economics

Business, Marketing & Economics Program
Budapest, Hungary

Dates: 8/28/22 - 12/18/22

Business, Marketing & Economics

Business Economics

Business Economics Course Overview

OVERVIEW

CEA CAPA Partner Institution: Corvinus University of Budapest
Location: , Hungary
Primary Subject Area: Business
Other Subject Area: Economics
Instruction in: English
Course Code: BUS 276
Transcript Source: Partner Institution
Course Details: Level 200
Recommended Semester Credits: 3
Contact Hours: 45

DESCRIPTION

Although firms differ in their size, corporate structure, strategic thinking, managerial behaviour, etc., those trying to prosper in a market environment show quite a lot of similarities. Upon successful completion of this course students will be able to identify trends affecting business, understand world economic systems and how they interact with and affect business, learn the different forms of business, understand what is needed to start a small business or to own a franchise and the importance of entrepreneurship in business. The role of ethics in business and socially responsible conduct of business will be emphasized. Students receive an introduction into marketing in the areas of marketing research, product development and pricing, distribution, and promotion, learn the fundamentals of management including leadership styles and skills, planning, organizing, controlling, directing, evaluating, and motivating. Human resources management and the effect of current technology on management will also be presented. Students will be knowledgeable of the financial aspects of business, which includes financial management, securities, and financial institutions; understand basic aspects of international business and will realize the importance of being sensitive to cultural differences.

Corvinus University of Budapest awards credits based on the ECTS system (2 ECTS credits equals 1 U.S. credit therefore, 6 ECTS credits is equivalent to 3 U.S. credits). At Corvinus University of Budapest, all classes meet for a minimum of 180 minutes per week. Contact hours are calculated through a combination of lecture hours and outside activities which can include (workshops, seminars, fieldwork activities, guest lectures, and independent work) therefore, contact hours may vary on syllabi.


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