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New Trends in Media
Business, Management & Finance Program
Madrid, Spain
Dates: 8/30/21 - 12/23/21
New Trends in Media
OVERVIEW
CEA CAPA Partner Institution: Universidad Carlos III de Madrid
Location: Madrid, Spain
Primary Subject Area: Media Studies
Instruction in: English
Course Code: 13561
Transcript Source: Partner Institution
Course Details: Level 300, 400
Recommended Semester Credits: 1.5
Contact Hours: 21
DESCRIPTION
1. Introduction. Mapping new trends in media
2. New trends and aesthetics: digital film, radio & TV
3. Convergence culture
4. Political economy of digital media
5. Measuring audiences & big data
6. Participatory culture: from prosumers to activism
To illustrate the different themes, case studies of different audiovisual industries will be used, with emphasis on those that are introducing particularly significant elements of innovation in their synergies with different media (video games, music industry, online audio-visual creation)
2. New trends and aesthetics: digital film, radio & TV
3. Convergence culture
4. Political economy of digital media
5. Measuring audiences & big data
6. Participatory culture: from prosumers to activism
To illustrate the different themes, case studies of different audiovisual industries will be used, with emphasis on those that are introducing particularly significant elements of innovation in their synergies with different media (video games, music industry, online audio-visual creation)